Part of developing and managing your companies products is trying to innovate the next big thing. Tommy Hilfiger is testing innovative waters using a BT videoconferencing solution to help design their new garments. These Virtual fitting rooms located in Amsterdam, New York, Hong Kong and Tokyo enable designers to communicate and collaborate as they work on new garments and apparel.
The virtual fittings rooms contain mobile cameras and recording facilities to enable the design team based in Amsterdam and New York to collaborate faster and more effectively with the manufacturing team in Hong Kong.By using the technology designers will be able to discuss the development of every single piece of the collection ‘face-to-face’ without having to take long-distance flights to meet up in person.
“We were impressed by BT's knowledge and experience in the videoconferencing area. This, combined with the creative, innovative solution which the BT-Cisco team offered, made the decision easy,” said Fred Gehring, chief executive officer, Tommy Hilfiger Group.
“The solution will bring us an immerse virtual meeting experience and save both time and money. Teams will be able to interact and collaborate as if they were in the same room, making us much more agile and competitive. We look forward to better and more regular communication between our entities across the globe,” he said.
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